By

Joshua Johnson
Five Commandments for Learning through Design More than anything else, great storytellers know how to develop their characters. Early drafts are all about discovering the key character’s central purpose, their central desire. Once the storyteller starts their real script, novel, or game, they need to quickly show the audience the main character they’re following and...
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I Was Born To Build. Over ten years ago, I started Mindbox Studios because I was curious, hungry, and desperately wanted to make a living doing something I genuinely enjoyed. Along the way, I learned a lot about leadership and entrepreneurship through the natural highs and lows of running a business. The best part was...
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Founder
Startup-ing isn’t for sissies. Period. There are a few qualities that must be present in every founder or the road will be long and tumultuous, leading you back to crafting resumes for corporate headhunters. Over the last 10 years, I’ve worked with over 120 startups from all over the globe, and it doesn’t matter where...
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The Story Plans podcast is a show about the early-stage startup, I mean, really early stage. Like, the napkin where they scribbled their idea on it is still in their messenger bag, early. The difference between this startup and so many people out there with ideas inspired by a long road trip or hot shower...
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Tandem skydiver in action parachuting
The leap into startupland and entrepreneurship isn’t easy for even the most prepared–if there is such a thing as being “most prepared.”  We could talk all day about the risks, probable changes in income and lifestyle, potential stress factors, and the possibility of failure. Actually, odds are against the entrepreneur. But we already know that,...
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 Every since starting Mindbox and engaging in startupland, co-working has been synonymous with the proverbial “office”. This isn’t new. It’s a thing….kind of old school by now, but in some communities around the country it’s a fresh concept wrought with skepticism. To some co-working sounds like a great excuse to socialize and ignore the task...
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Team collaborating in a room with a large whiteboard
A Story Plan is your technology blueprint. Strategy :: Research :: Roadmap   Nothing can guarantee success, but there are things a founder can do to launch from a better position. Everyone knows it takes grit, hard work, a good team, and a focused-solid plan among other things to build a great tech company. Business...
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How service companies can turn a wild customer into an incredible partner   In a previous article, Treating customers like partners and friends, I challenge the temptation to view customers only as money-machines. Money is extremely important to every business or it’s frankly not a business. Without money you might have a hobby, but not a...
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Software customers are not inanimate just because you don’t see their faces We are all tempted to treat a customer like a transaction. They give us money for products or services we offer them. We’re a vendor or service provider, so they’re an invoice. We meet their needs, they pay our bills. It’s basic economics,...
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One of the most rewarding aspects of the work we do here at Mindbox Studios is getting to see our clients succeed. Many of our clients are startups just launching a brand new idea, and it’s awesome to watch those ideas begin to take off and gain traction with the world. Right now, Brett Keppler...
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We’re investing in Cincinnati’s startup ecosystem with leaders from all over the Tri-State. There’s a new startup accelerator launching in Cincinnati called OCEAN, and I’m pleased to announce that Mindbox will be partnering with them to help startups get off the ground successfully. I know two of the three founders really well, and I believe the...
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Christopher Kuehl is a new partner at Mindbox Studios that is passionate about product design, entrepreneurship, and bold startups. In this interview you’ll hear more about his story, his views on technology, startups, and the Denver, CO scene.
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This past week, Cardstore by American Greetings released their Mother’s Day advertisement. Typically, these look like every other ad during this season, either over-the-top humor, or cheesy half-baked sentimentalism. Not this one. Somehow the creative minds behind this ad found a way to connect viewers to something much bigger and deeper–a human value often forgotten....
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We thought it would be nice for visiting friends and clients to know where we are, so we’re making a sign just for them. Here is a pic from phase one of the project.
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Studio Open Mic is something we do as a team to sharpen our skills, share stories, and celebrate success.
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No matter who you are, we love solving real business problems using technology. Leverage the experience of a passionate, innovative team to launch your idea, inspire your campaign, or add value to your customers. Contact us to learn more about how you can work with Mindbox Studios. Let’s talk. Email us at hello@mindboxstudios.com  
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I was 23 when I determined to live the life of an entrepreneur. Like many, I was seduced by the idea of independent wealth, “owning my time” and changing the world. But how I pursued those goals have often led me off course. I always believed that if I just worked harder and longer hours...
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Designed by Fletcher Groeneman If you’re interested in having our designers bring your data to life, let’s talk.
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How Startup Weekend reignited the entrepreneur in me   I recently signed up for a 54 hour challenge to launch a new business over one weekend. I was in good company, however. In just a few years, over 100,000 people have signed up to do the same thing and participated in what’s called, Startup Weekend....
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